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Search Engine Optimization (SEO)

SEO for the new search landscape

From Google to ChatGPT: visible where your clients search. Technical SEO, content strategy and AI-ready optimization.

The new reality

SEO has fundamentally changed

Search engine optimization (SEO) is the process of improving your website so it ranks higher in search engines like Google. Modern SEO encompasses technical optimization, content strategy and building authority. AI Overviews display answers at the top of search results. Featured snippets capture the most clicks. E-E-A-T (Experience, Expertise, Authoritativeness, Trust) determines who Google trusts.

At the same time, AI chatbots like ChatGPT, Claude and Perplexity are becoming the new search engines. More and more people ask their questions to AI instead of Google. Content that is optimised for this gets cited and recommended.

Since 2018, Timmermans Media has evolved with every shift in search.

Where we make you visible

  • Google search results (organic)
  • Google AI Overviews
  • Featured snippets and rich results
  • ChatGPT, Claude and Perplexity
  • Google Maps and local search results

Proven results

From position #50 to #1

Timmermans Media has brought dozens of websites to the number 1 position in Google. Our approach combines technical optimization, strategic content and ongoing monitoring for consistent growth.

60+

businesses served

#1

rankings achieved in Google

8+

years of SEO experience

Our approach

Three pillars for long-term SEO growth

Technical SEO

  • Core Web Vitals optimization for maximum loading speed
  • Crawlability and indexing so Google finds all your pages
  • Structured data and schema markup for rich results

Content and authority

  • Keyword strategy based on intent and conversion potential
  • E-E-A-T compliant content that Google trusts
  • AI-ready copy for featured snippets and AI Overviews

Off-page and authority

  • Quality backlinks from relevant sources
  • Local and international SEO setup
  • Consistent mentions that strengthen your domain authority
Astronaut illustration

The benefits

What does SEO deliver?

SEO is the most cost-effective marketing investment in the long run. Organic traffic grows consistently, without paying per click. Every optimization builds on the previous one.

  • More organic traffic without advertising costs
  • Higher conversion rates from visitors with purchase intent
  • Better rankings in Google, including AI Overviews and featured snippets
  • Stronger domain authority that lifts all your pages
  • Future-proof content that also gets cited by AI chatbots
  • Measurable ROI: you know exactly what SEO delivers

Our process

From audit to results

SEO audit and competitor analysis

We analyse your website on technical SEO, content, backlinks and competition. Where are the opportunities? Where are you losing traffic? And what are your competitors doing better?

Strategy and keyword research

Based on the audit, we build a concrete SEO strategy. Which keywords deliver the most value? Which pages need to be optimised? And where are the quick wins?

Implementation and optimization

We execute the strategy: technical improvements, new content, optimising existing pages and link building. Everything focused on measurable growth in organic traffic.

Monitoring and reporting

Monthly reports with rankings, traffic and conversions. We analyse what works, respond to Google updates and continuously refine for optimal results.

Experience

SEO is not new to us. AI readiness is.

Timmermans Media has been doing SEO since 2018, helping more than 60 businesses across industries grow their organic visibility. From e-commerce companies to B2B service providers, we know what it takes to rank.

What sets us apart is that we do not view SEO in isolation. We combine technical optimization with strong content and build websites that naturally rank well. And now, we also make sure that same content gets picked up by AI engines.

8+

years of SEO experience

60+

businesses served

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Matt Timmermans

Reviews

What our clients say

4.9| 34 Google reviews

I've been working with Matt as our freelance Dutch translator at Zenchef, and I couldn't be more satisfied. He's reliable, fast, and delivers consistently high-quality work. I especially appreciate his attention to detail and ability to adapt to our tone of voice. Highly recommended!

EC

Eve-Anne Collomb

Zenchef

To put it simply, Matt is the king of copywriting. Professional, flexible and reliable. We have been working with him for a year and are very happy with his work and input.

AM

Armijn Meijer

Game.nl

We've been working with Timmermans Media on cryptocurrency-related blog articles for our guide and have had a very good experience. The content quality was solid, delivery on time, and only minimal corrections were needed. A reliable partner for crypto content creation.

OK

Oliver Korda

Cryptoradar

Matt delivered outstanding copy for our crypto platform. Professional, fast and always of high quality.

DVG

David van Gaalen

Crypto.be

Matt designed a beautiful modern website for Vincentius that we are very happy with. Fast, professional and always thinking along with us.

RH

Rob Hulskes

Vincentiusvereniging Boxtel

Matt is a star! Technically strong, works fast and very helpful. The collaboration is going really well. The same goes for brainstorming about how to turn problems into concrete solutions. A true all-rounder with skills in website development, SEO, content writing and more. Highly recommended!

BK

Bastiaan Konijnenbelt

The Vitality School

FAQ

Frequently asked questions

How long before SEO delivers results?+

The first improvements are often visible within 4 to 8 weeks, especially with technical optimisations and quick wins. Consistent growth in organic traffic builds up over 3 to 6 months. SEO is a long-term investment. The longer you invest in it, the stronger the compounding effect.

What does SEO cost?+

The investment depends on your industry, competition and goals. We always start with a free SEO analysis to determine where the biggest opportunities lie. Based on that, we create a tailored proposal. Book a call to get started.

Does SEO work for every type of business?+

Yes. Whether you are a local service provider, run an online shop or have a B2B company, there are always potential clients searching via Google for your product or service. SEO ensures they find you instead of your competitor.

What is the difference between SEO and SEA?+

SEA (Google Ads) delivers immediate traffic, but stops the moment you stop paying. SEO delivers organic traffic that continues to grow, even if you scale back the investment. The best strategy combines both, but SEO is almost always more cost-effective per lead in the long run.

How do you measure SEO success?+

We track rankings for your most important keywords, organic traffic, conversions and the quality of that traffic. Each month you receive a clear report with developments and our recommendations for the coming period.

Can I combine SEO with GEO?+

Absolutely, and we recommend it. SEO and Generative Engine Optimization work hand in hand. The same content that ranks in Google can be structured to get cited by AI chatbots like ChatGPT and Perplexity. We build strategies where both channels reinforce each other.

Get started

Ready to rank higher?

Book a free 30-minute call and discover how SEO can drive consistent growth for your business.